Course Overview

Duration: 3 weeks

Total workload: 5–8 hours on each course

Sales and marketing are two closely connected pillars that drive business success. While marketing focuses on identifying customer needs and promoting products or services, sales converts that interest into action by closing deals and building client relationships. This comprehensive programme brings both functions together, offering a well-rounded understanding of how they complement each other to achieve organizational goals. Covering a series of targeted courses, learners will gain practical skills in market research, branding, customer engagement, negotiation, and sales strategy. Upon successful completion of all modules, participants will be awarded an DQS Certificate in Sales and Marketing, equipping them with the tools to thrive in competitive markets.

The sales and marketing departments within an organization are inextricably linked.  While the marketing function within an organization aims to establish the requirements of actual and prospective customers and promoting the company’s products or services, the sales department actively sells the company’s products to customers.

Course Content 

This programme covers the following courses needed to understand Sales and Marketing skills.  Upon completion of all course's learners will be awarded a DQS Programme Certificate.

• Body Language Basics
• Call Centre Training
• Coaching Salespeople
• Contact Centre Training
• Creating a Great Webinar
• Employee Recognition
• Event Planning
• In Person Sales
• Media and Public Relations
• Motivating Your Sales Team
• Internet Marketing Fundamentals
• Marketing Basics
• Social Media Marketing
• High Performance Teams Inside the Company
• High Performance Teams Remote Workforce
• Multi-Level Marketing
• Servant Leadership
• Telephone Etiquette
• Trade Show Staff Training
• Overcoming Sales Objections
• Prospection and Lead Generation
• Presentation Skills
• Proposal Writing
• Sales Fundamentals
• Top 10 Sales Secrets

BENEFITS

To learn more about registration on the portal, watch this YouTube introduction video.

Contact us at elearning.sa@dqs.de for more information.